Wednesday, May 25, 2011
Nurturing Blogging Releationships (an Armchair BEA post)
Then there are blogger relationships with publishers. I'll be honest and say that I would love to make a solid contact with a publicist but alas, I--like many bloggers--currently find myself sending it to their general publicity e-mail address and then I begin hopping around in my rendition of the "Oh goodness, there's no reply! Did I get it? Didn't I get it?" dance. Usually, this also leads to a lot of listening intently for the UPS man--or USPS man.
I'll be honest, I find it hard sometimes to balance "professional" with "friendly." I know to keep my e-mails short, hit on the key points, and to ask nicely. But when I keep my e-mails short, I worry that I'm coming off as blunt and you can't read inflictions through the internet.
How do you like to be pitched a book?
I like friendly e-mails but more importantly than that, I really want to make sure that you've read my review policy. I hate to say it, but it is obvious when you haven't read it. Please include a brief summary of the book when you send me a pitch, it really does help when I'm making up my mind. Cover art would be nice, but I can always go track it down if I need to. If you'd like me to get my review up on a certain date or week--or if you don't mind if I post it early--that would really help if you let me know too.
What do you, as a blogger, wish that you knew about sending review requests?
I'll be honest and say that although there are posts on who to contact and what to include in those e-mails, sometimes I'm not sure what to title the e-mail. In particular when there's more then one book that I'm requesting. So I suppose my first question would be, "What would you like us to title our requests?" Lately I've been titling mine "Review Copy Request: Title by Author" or "Review Copy Requests."
From blogger to blogger, how should you go about requesting a copy of a book? What else should a blogger keep in mind?
I'd say that it's important to remember and understand that review copies are marketing tools. They're there to get the buzz going for a book. Think about how many people your blog reaches, how long you've been blogging (some publishers prefer six months of blogging or more) and remember that they (generally) want to know how many unique visitors and number of page views that you get a month. Followers aren't everything though, so if there's a book that you're dying to read, don't be afraid to send an e-mail! But when sending that e-mail, please remember to spell everything correctly and it might help to go over the e-mail after you've finished typing it to check for mistakes. Remember to be polite and ask nicely for the book that you want. Never demand a book. Also, publicists are very busy people--please include your mailing address in your e-mail to them! Lastly, remember to say thank you and to send them a link to your review! :)
Then we come to authors; the people who write the books that we love--and make us fangirl/fanboy out when they @ us on Twitter, comment on our post, or shoot us an e-mail. I adore Victoria Schwab (she's finally watched--a lot--of Doctor Who, hurrah!) and I'm crushing on Karsten Knight (who is, let's face it, funny as hell, cute--only because I don't use the word "hot"--and wrote what is probably one of my favorite books of the year). They both have blogs, both vlog, and both use Twitter which makes it easy to "talk" to them; but I won't say that I have a blogger/author relationship with them, because I think that entails a lot more chatting and I'm shy. xD
I'll be honest, it's been eight months now since I've started blogging and I love watching my blog grow and watching other bloggers flourish too. A huge thank you to the publishers who support us book bloggers and do us the honor of trusting us with ARCs!
Lastly, fellow bloggers, is there anything you wish that you knew about sending ARC requests/publisher interaction?